Mike and Fortunet Co-Founder Yael break down a survey of 42 aggregators to show what they really look for when evaluating ecommerce businesses.
Fortunet, an ecommerce investment and banking firm, just came out with a very insightful report surveying 42 ecommerce aggregators. The report sheds light on what aggregators really look for in businesses and which things have the most impact on buying multiples.
Joining me today is none other than Fortunet’s Co-Founder and Partner, Yael Cabilly. We’ll be breaking down the report’s Executive Summary, which confirms some visible market trends and also debunks some misconceptions you might have about aggregators.
You can access the full report over on Fortunet’s website.
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I want to thank Yael for taking the time to break down these findings with me. These definitely add value to anyone listening, especially if you’re currently preparing your ecommerce business for sale. If you want to know more about Fortunet and their services, feel free to connect with Yael over on yael@fortunet.net.
Before we go, don’t forget that our limited-time offer of 50% off EcomCrew Premium ends tonight! If you think that unlimited 1-on-1 email support, a wealth of ecommerce courses and resources, and exclusive expert-led webinars will help you take your business to the next level, head over to ecomcrew.com/premium right now to sign up. Use code: ECOMCREW50 to apply the discount.
Happy selling and we’ll talk to you soon!
There are a lot of marketing channels outside of the marketplace that you can take advantage of. One of the most popular ones? YouTube.
Today, we’ll be talking about how you can optimize your YouTube channel to boost your brand’s visibility and keep that flywheel going, and we’ll use actual before-and-after data from our own channel to demonstrate how much these strategies work.
I’m excited to be joined today by one of our very own team members from the Philippines, Hannah. She has been doing great work with us for a couple of years and she now leads our writing team as well as our prepping and survivalism brand.
Hannah will go over the specific techniques that they used to optimize our own Tactical YouTube channel, with some real-world metrics to boot.
If you’re currently doing YouTube or are planning to use it as a content and marketing tool in the future, I’m sure you’ll find this episode to be very insightful.
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I’d like to thank Hannah for doing this episode with me. I’m excited to have our other team members come on the show to give you valuable insights into various aspects of running an ecommerce business.
By the way, don’t forget to sign up to our Black Friday waitlist to avail of EcomCrew Premium at 50% off (Discount applies to all plans). Premium is about solutions and actionable advice to help ecommerce sellers not just navigate, but dominate the marketplace.
We offer unlimited 1-on-1 email support from two 7-figure sellers alongside a wealth of ecommerce resources you won’t find anywhere else. Take your business to the next level and join our waitlist here.
Until the next one, happy selling and we’ll talk to you soon!
This episode is an addition to our mini series with different ecommerce aggregators who are always on the lookout for potential brands to acquire.
Andrew and Alaina are the CEO and Head of Brand Marketing of Suma Brands, respectively. Their company focuses on buying and growing Amazon FBA and direct-to-consumer businesses.
Today, I get to pick their brains on the biggest things that ecommerce aggregators look for in a brand, as well as the things that they consider huge red flags when evaluating potential acquisitions.
If you’ve ever courted with the idea of selling your ecommerce business or are planning to sell a couple of years from now, this episode will add a lot of value to you.
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I hope you learned as much as I have from Andrew and Alaina. I definitely can’t wait to have them back on the show perhaps a year from now to discuss how much their company has grown. If you’re interested in starting a conversation with them regarding your brand, feel free to shoot them an email on:
Speaking of brands, now is as good a time as any to start thinking of differentiating your products and developing your brand identity. EcomCrew Premium can help you with that.
For a limited time only this Black Friday and Cyber Monday (November 26-29), we’re offering EcomCrew Premium at 50% off. Slots are limited, so be sure to sign up to our active waitlist so you don’t miss a beat.
As always, happy selling and we’ll talk to you soon!
Mike and Dave talk about the end of off-Amazon rebates and coupons and what they think sellers across the white-hat-black-hat spectrum will be doing moving forward.
You really can’t predict what Amazon will do next these days. One minute I make a prediction that they won’t ban rebates because it makes them money, the next minute they’re bringing the hammer down on RebateKey.
In this episode, Dave and I will break down Amazon’s latest policy drop regarding off-Amazon rebates and coupons, what the next white-hat and black-hat tactics are likely going to be, and how you can still succeed on Amazon moving forward.
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EcomCrew blog articles mentioned:
If you’re interested in building reliable outside assets like content sites, email lists, and influencer partnerships, our book, Amazon Domination, is the best place to start. If you get your copy now, the book is on us for free (just pay for shipping).
Fun episode with Dave as usual, and there’s a lot more where that came from. For a limited time only this Black Friday and Cyber Monday, we’re treating our podcast listeners to EcomCrew Premium at half-off. That’s 50% off all EcomCrew Premium plans available only between November 26th-29th.
The waitlist is currently live and the limited slots will be on a first come, first served basis. Head over to ecomcrew.com/blackfriday to secure your spot!
If you enjoyed this episode, don’t forget to leave us a review on iTunes. Happy selling and we’ll see you in the next one!
Mike looks under the hood of Michael Simpson’s niche ecommerce business to determine his biggest growth opportunities.
Growing an ecommerce business can be daunting, especially when you’re looking at a number of angles to grow, but you have limited physical and financial capacities.
In this edition of our Under The Hood series, Michael Simpson picks my brain about how he can grow his thriving ecommerce business despite the limited bandwidth.
Some of the opportunities we look at are transporting his website into Shopify and expanding into Amazon FBA, building a team to re-optimizing listings and handle day-to-day operations, and developing his brand. These strategies apply to most ecommerce businesses, so this episode should help you focus on the right growth opportunities as you scale your business.
Courses mentioned: From 0 - 100: FBA For Absolute Beginners
I hope you found a lot of value in this episode, and we’ll definitely have Michael back on the show down the road to discuss how far his business will have come along then.
In case you missed it, our EcomCrew Premium Black Friday/Cyber Monday waitlist is already live! It’s only going to be open from November 26-29, so if you’re down for some heavy discounts to join Premium, head over to ecomcrew.com/blackfriday to sign up.
Lastly, don’t forget to leave us a review over on iTunes if you enjoyed this episode. Until the next one, happy selling and we’ll talk to you soon!
Mike, Dave, and Steve take a break from attending the Indian Wells to talk about the future of Amazon and how the ecommerce landscape is changing.
Greetings from the Indian Wells Tennis Garden!
On this rare occasion that Dave, Steve Chou, and myself got together, we decided to sit down and talk about all the things that have been going on in the world of Amazon and what it means to be an ecommerce seller today.
In this episode, we talk about Amazon’s huge policy drops on rebates and giveaways. We also give our personal takes on the current review and ranking system and why sellers and brands use rebates in the first place.
We then move on to discuss Amazon’s future direction in broad strokes, particularly with regards to it being both a marketplace and a seller at the same time, and how it tends to give itself an unfair advantage over third-party sellers on the platform.
If you’re looking to just relax and listen to a fireside chat between three ecommerce sellers who’ve been in the game for a while now, this is the episode for you.
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I hope you enjoyed my conversation with Dave and Steve as much as I have. Be sure to check out Steve’s other awesome content over on My Wife Quit Her Job, and we’ll definitely have him back on the podcast soon.
On the topic of Amazon, we’re still giving away free copies of our book, Amazon Domination, which is a non-nonsense, step-by-step guide to launching your next #1 Amazon Best Seller. Again, the book is free (just pay for shipping and handling). Grab yours here.
If you haven’t already, leave us a review over on iTunes and let us know what you think of this episode. As always, happy selling and we’ll talk to you soon!