Today's episode of the Ecomcrew Podcast is the final episode of 2019 and because of that, we have a bit of a treat for you. Dave Bryant will be joining me in this episode and together we'll be going through the Top 10 Ecomcrew Podcast Episodes of the year. To come up with the rankings, we took into consideration several statistics such as average minutes played, total downloads, pulling data from all the places that we host the podcast, like Spotify, iTunes, and even from the blog itself.
Now this does mean that we won't have an episode for next week, just to give you guys the opportunity to spend the remaining days of 2019 with your friends and family, and to get ready for the New Year as we approach 2020.
As always, and for the final time this year: Happy Selling, and we'll talk to you soon.
On today's podcast, I'm pleased to welcome one of the people I've helped out through KickFurther, Kyle Bergman. Kyle started out in the tough retail industry, working as a merchandiser for Bloomingdale's, the Macy's Crown Jewel until he came up with the great product of his own, Swoveralls -- a mix between an overall and sweatpants. However, getting to this point in business didn't come easily.
Tune in to find out how Kyle started in ecommerce, how he used his experience to succeed in the world of retail, and how he came up with his own product.
If you’re in the ecommerce circle you probably know--or at least heard of--Drew Sanocki. Drew is a veteran in the field, having started, led, and invested in several ecommerce businesses over the years.
He is currently the CEO of AutoAnything, a 9-figure online retailer of auto accessories. He also recently became the owner of a postcard marketing app for Shopify called PostPilot. He blogs (and used to run a podcast) about online marketing and running a business on Nerd Marketing.
I first met him in Nashville during the first ECF Live I ever attended. He talked about the “Whales and Minnows” theory which has stuck with me until today, and is still completely applicable in today’s ecommerce setting.
The theory is basically about focusing on whales (your most important customers) vs minnows (low-value customers who just order once). Below are some conversation points that explains the theory more, plus some other topics we talked about:
Drew was kind enough to give EcomCrew listeners a discount for his postcard marketing app PostPilot. Just use the code CREW15 and get 15% off your subscription.
Hope you enjoyed listening to this episode! Until the next one, happy selling.
Today's podcast is a special edition of the podcast because we have an accompanying video that comes along with today's episode. So if you'd like to join in and watch me interview my good friend Greg, hop on! If you're on the road or would rather listen to this episode, we'll have the normal audio-only version like usual just for you guys.
During the filming of the Five Minute Pitch, I got the chance to really get to know some of the other judges that I shared the table with and one of those judges was Greg Mercer. If you've been listening to the podcast since day one, you'll know that I've visited him a number of times over the year, and this time, I got the chance to finally do a 1-on-1 podcast with him where we dive deep into the creation of JungleScout, what were the circumstances that lead him to grow JungleScout to the amazing tool that it is today, and the amazing team that's he's managed to put together over the years.
If this is the first time you've ever heard of Greg Mercer and JungleScout, this will be a great opportunity to get to know him and the amazing tool that helps thousands of Amazon sellers around the world find their product. Here's a list of questions that I asked Greg during the interview, for your benefit:
If you're interested to get the JungleScout plugin, you can visit us here to learn more.
This is the last chance for you to join Ecomcrew Premium for 2019. As a Premium member, you get access to online webinars, our full-length courses, and participate in in-person events! Get valuable information from other 7-figure sellers or if you have questions, you’ll have the opportunity to get answers personally from Dave and I. Sign up here and use the code “CYBER“ for a 50% discount today, we don't discount Ecomcrew Premium any time else during the year, so register as soon as you can!
Curious about Premium? Find out how it can help you add more products to your catalog or leverage Facebook for marketing. Send us an email at support@ecomcrew.com for more information.
Happy Selling!