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The Ecomcrew Ecommerce Podcast

An eCommerce podcast for store owners, hosted by 7-figure store owners Mike Jackness and Dave Bryant. We cover everything in eCommerce from Shopify, to Amazon FBA. From email marketing, to Facebook Ads. Never before has there been a podcast with store owners who are so candid. Subscribe to the Ecomcrew podcast today!
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Now displaying: June, 2017
Jun 29, 2017

On today’s episode, I discuss why you need to start planning for the holidays. It is easy to fall into the trap of assuming you have enough, and then underestimating your demand. A lack of inventory means a loss of sales. Don’t let it happen!

Here’s what I cover today:

  • Our Ecom Crew courses.
  • The ideal time frame to order standard inventory.
  • The ideal time frame to order a new product.
  • The process you need to go through to get ready for the holidays.
  • Color It’s upcoming 12 Days of Christmas promotion.
  • Color It’s upcoming 8 Days of Hanukkah promotion.
  • Why we start our holiday promoting in October.
  • Why overestimating your inventory needs is a good thing.
  • Why you should be prepared for Chinese New Year.

We will be launching some Ecom Crew courses in August. If you are interested check out the link at www.ecomcrew.com/course. We will be doing these courses with Dave Bryant, so sign up at the link and we’ll send you more information later.

This episode is sponsored by Stamped.io. We have recently switched to Stamped.io, so we can get the most out of our reviews, and they have a really great product. We are proud to partner with them and there is a link below to check them out.

We also do live episodes on Facebook, but there won’t be a live episode for a couple of weeks. We do have some pre-recorded episodes done for you. To get in on the live episodes, just like our Facebook page.

Resources Mentioned Today:

Color It

Icewraps.com

The 12 Days of Christmas Promotion 2016

Ecom Crew’s Facebook Page

Stamped.io

If you have any questions or anything you’d like us to discuss on the podcast you can now email us directly at ecomcrew.com!  Just send those emails to support@ecomcrew.com. Also, we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

Jun 22, 2017

Today I want to talk about the direction the company is taking and how I plan to keep up with it. We have really plateaued as a company, and part of that is because we don’t have the manpower. We need some new structure. I have decided to take a two-prong approach to restructuring things. The two sides of the business are: 

  • The product side or “getting the product to our customers.” 
  • The eCommerce side - email marketing, promotions, product development, and generally everything pre-sale. 

Hopefully, this new structure will help us get to an eight figures status. If you know someone who is kind of a “techie” person, then contact me at mike@terran.com. I would like a resume or a letter telling me why you are the best fit for the company. 

The things I’m looking for in a new hire are as follows: 

  • Able to relocate or already living in the San Diego area. 
  • Understands and knows how to manage content. 
  • Experience in eCommerce is super important. You need to know how to run Amazon and Shopify stores. 
  • A fast learner who can pick up on the stuff they don’t know. 
  • A good communicator, so that we can be more efficient. 
  • A hard worker and self-starter. 
  • Someone who wants a long term position. 

I realize that nobody is going to have all the experience I am looking for, but what is important is the prospect’s willingness to learn. So if you know someone or you are a good fit for me, please let me know. 

Just a reminder, I will be speaking at some events this year. Here is a list of those events. 

  1. Ecommerce All Stars -- Austin, TX, August 4-5.
  2. Global Sources -- Hong Kong, October 17-19.
  3. EcommerceFuel Live -- Laguna Beach, CA, January 11-13, 2018.

Also if you go to www.ecomcrew.com/summit2017, you can download my slides from my presentation at Sellers’ Summit 2017. You will also get a discount code for $50 off the price of a virtual pass to all the great content from the summit. 

Included in this package will be a free round table session with Scott Voelker, Greg Mercer, Jeff Cohen, Steve Chou, and myself. That round table will be June 26th at 2 pm Pacific time. If that’s something that interests you, then check out the link to sign up. 

This episode is sponsored by Stamped.io. We have recently switched to Stamped.io, so we can get the most out of our reviews, and they have a really great product. We are proud to partner with them and there is a link below to check them out. 

Resources Mentioned Today: 

Amazon.com

Colorit.com

Ecommerce All Stars

EcommerceFuel Live

Ecom Crew Facebook Page

Global Sources

Sellers’ Summit Virtual Pass

Shopify

Stamped.io

Tactical.com 

Don’t forget about our Facebook Live episodes. Just like our Facebook page and you will be notified when we do an episode.

If you have any questions or anything you’d like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also, we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

Jun 15, 2017

On today’s episode we welcome back Dave Bryant. Dave is here for a friendly little debate. We are going to trade views on Amazon. Dave tends to believe you should build your business completely on Amazon, and I disagree.This is a respectful discussion and we both make some really good points. 

If you are just starting out in ecommerce, then maybe this episode will help you balance out which approach is best for you. Are you more comfortable basing your sales on Amazon? Or do you want to hedge your bet? There really isn’t a right or wrong answer here, it all boils down to where you want to take your business. 

Here are some of the points we discussed: 

  • Why I don’t like the idea of “going all in” on Amazon.
  • Dave believes Amazon owns the world.
  • Dave’s reasons for why building on Amazon is a good idea.
  • My reasons for why building on Amazon is a bad idea.
  • Is Google Adwords even worth it?
  • Coping with Amazon’s sudden changes. 

As I stated earlier, we are both right, it’s just interesting to get a different point-of-view sometimes.

I want to give special thanks to Dave and our sponsor Stamped.io. We have recently switched to Stamped.io, so we can get the most out of our reviews, and they have a really great product. We are proud to partner with them and there is a link below to check them out. 

Just a reminder, I will be speaking at some events this year. Here is a list of those events. 

  1. Ecommerce All Stars -- Austin, TX, August 4-5.
  2. Global Sources -- Hong Kong, October 17-19.
  3. EcommerceFuel Live -- Laguna Beach, CA, January 11-13, 2018. 

Resources Mentioned Today: 

Amazon.com

Colorit.com

EcommerceFuel Live

Ecom Crew Facebook Page

Global Sources

Icewraps.com

Stamped.io

Tactical.com 

Don’t forget about our Facebook Live episodes. Just like our Facebook page and you will be notified when we do an episode.

If you have any questions or anything you’d like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also, we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

Jun 8, 2017

I’m going to take a big bet on the future of ecommerce which will direct how things go over the next few years. Back in 2013, Grant and I purchased a domain name called Tactical.com. We are getting ready to launch the site around the beginning of July. Until then we are offering a promotional giveaway. We are offering an item from 511 Tactical to the people who sign up. Hopefully, this will do two things for the new site: 

  1. It will get our name out to the target audience.
  2. It will give us an idea of what sort of products our target audience want.

I have hired a really talented content writer to work on the site. The content is great and we will continue to provide awesome quality content for our customers. 

Here are the topics I covered today: 

  • Some conferences I will be speaking at over the next few months.
  • Our plans for Tactical.com.
  • My marketing process for the launch.
  • How the 511 Tactical audience is going help us get started. 

I mentioned I would be speaking at some conferences. Here is where you can catch up with me.

Ecommerce All Stars -- Austin, TX, August 4-5.

Global Sources -- Hong Kong, October 17-19.

EcommerceFuel Live -- Laguna Beach, CA, January 11-13, 2018. 

Resources Mentioned Today: 

Tactical.com

Global Sources

EcommerceFuel Live

ClickFunnels

Upviral

Ecom Crew Facebook Page

Don’t forget about our Facebook Live episodes. Just like our Facebook page and you will be notified when we do an episode.

If you have any questions or anything you’d like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also, we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

Jun 1, 2017

Last week I talked about Sellers Summit. This week I want to talk about the presentation I gave at Sellers Summit. I won’t be able to cover all of my presentation, but if you want to see the full presentation you can find it at ecomcrew.com/summit2017. You will also find a link for the Sellers Summit Pass. The link offers a discount for our Ecom Crew listeners. 

My point in this presentation and this episode is to change your view on getting sales and building an audience. I will share the numbers from my promotions this past year and maybe give you some insight on why they worked. If you take anything away from this episode, it’s this, put the value to the customer first, it will go a long way. 

Here’s what I covered on today’s episode: 

  • Sellers Summit 2017
  • Why you need to bring your customers value.
  • How building relationships are good for sales.
  • The benefits of email marketing.
  • What is a lead magnet?
  • Our best lead magnets.
  • My advice for offering value to your customers. 

To really get the full picture of what I’m talking about, go to our Facebook page. I have some really helpful slides for this episode that you can’t see any other way. 

Resources Mentioned:

Ecom Crew

Ecom Crew Facebook Page

20 Free ColorIt Downloads

Colorit.com

Klaviyo

If you have any questions or anything you’d like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also, we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

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